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by Ty McDowell, on Thursday September 17, 2015

Scott Barron loves to see the added revenue that his mobile app is driving in enrollments – especially in special events. But he admits that the increased revenue was never his main goal in developing Barron’s app. “My goal with the app was to create a customer service tool that provided another way to communicate […]

by Ty McDowell, on Monday September 14, 2015

What App Metrics are Important and What Do They Mean? Some of the metrics that you may initially be curious about when you’ve launched your new app, may not be the ones that are really critical to identifying how your app is impacting your business.You may wonder how many times the app has been downloaded […]